SEO

SEO is constantly making headlines in the world of ecommerce, online, and digital marketing – but what does it really mean and how can you optimise the way you approach it to achieve the best results for your business?

Get Found by your Audience

SEO stands for Search Engine Optimisation and refers to the way you use keywords, content, and user experience touchpoints to curate a valuable resource that Google deems to be of a high quality. A good SEO strategy will see users finding your website organically when they search for certain terms which relate to your products or services and requires consistent and regular upkeep to ensure the results are always relevant and unique.

Beyond Your Website

But a cohesive SEO strategy isn’t just about keywords – it is also about the data behind the scenes, the content on your website, and the links embedded in your various digital touchpoints which let Google know what your business is about and how credible you are as a company. As an online agency, we know that holding all that down while also running your business and managing customer enquiries on a daily basis is difficult.

Strategy from Content to Ads

That’s why our SEO service combines our expertise and knowledge with your tone, market understanding, and customer insight – creating the perfect match of backend expertise and customer-facing excellence. Our team are not only well versed in how SEO works, but we can help define the best strategy for your business – identifying the best long and short form keywords, building a content plan to support your strategy, and bringing it all together through ads and background data.